"$500 dollars?!""Well, that's for the frame. The lenses will be another $100 to $200, depending on what options you get."
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I've worn glasses since I was a kid, and the memories came back as I was staring at this $500 designer frame. I remembered how frustrating it can be to find just the right pair, the one that will look good with everything you own - because you can't afford more than one pair. I remember being shown the "covered" or "managed care" tray that they hide behind the desk - the dozen or so frames that are covered by insurance or Medicare that never look good no matter who is wearing them.
A few years ago, I worked at one of the largest independent optical labs in the country (one of the places that doctors send your prescription to have the glasses made). I knew how much frames, including designer frames, cost. I also knew how much lenses cost. And guess what: it's not anywhere close to the $700 I was being quoted by the saleswoman at the store at the mall. It's much, much, much less.
So, I decided to do something about it. The prices you see on this site reflect how much glasses should cost. We don't have an expensive retail store lease or sales staff to pay. We don't have to hold expensive inventory to get you in the door, and we don't try to upsell you on high-priced designer frames after you see the "managed care" tray.
We do our best to provide you with all of the information you need to make your own decision about what type of glasses you need. We strongly believe in the equality brought by the internet and the power of transparent pricing. We encourage you to comparison shop.
Bottom line, I know glasses don't have to be expensive, and I hope to help others realize the same.
Marc Mackenzie
Founder, Just Eyewear
Just Eyewear - Some words about us
We are direct sellers of prescription glasses. When you buy from us you'll save 70%, 80%, even 90% over a brick-and-mortar store. That's an average savings of $150 dollars per pair! We can do this because we don't have the overhead they do: no expensive retail store, no overpriced designer brands and no expensive equipment. Plus, not only will you save tons of money, but you'll be protected by our 100% Satisfaction Guarantee. You can return your glasses, for any reason, and get all of your money back. Simply put, we sell great glasses, have great service, back it all up with a powerful guarantee, and we do it all for hundreds less.




