Entertainment, News, Site Updates, Tips & Advice — Wednesday, November 24, 2010 15:11
Black Friday: Grab the Goods, Don’t Fear the Reaper

The Apple of Your Eye: Smart Phones As Doctors, Retailers, Reality
Saturday, November 20, 2010 20:15
Smart phones are their own revolution. Literally everything is on the path to change because of the iPhone, Droid, et al. Our lifestyles are unrecognizable from only a few years ago when we couldn’t know anything at any time just by touching a screen or by pressing a few buttons. On top of mere daily [...]

A World Without Eye Doctors is Sooner Than You Think
Wednesday, November 10, 2010 15:18
It’s true, a simple eye exam, in addition to the many other features of smart phones, will soon be available for your DROID phone and others. Those at the MIT Media Lab have been working on technology that will allow your phone to recreate the exam optometrists administer for a fraction of the cost. The [...]

Bah Bah Bah: The Mystery of the McGurk Effect
Thursday, November 4, 2010 12:22
The BBC show Horizon recently aired an episode entitled “Is Seeing Believing?” that researched the various tricks our senses play on us, including the McGurk effect. Part of what sets the McGurk effect apart from other optical illusions, and part of what makes it so interesting, is that prior knowledge of the illusion does not [...]

Ecofriendly Eye Candy: DRIFT Eyewear® Looks Good in Wood
Tuesday, October 26, 2010 15:17
The future of eyewear is simpler than we might have thought: ecofriendly materials coupled with great design. It’s ecology and creativity, “nostalgic style and new-age expression.” DRIFT Eyewear® blends eco-consciousness with classic style.

Oakley Radar: The Design Behind the Donation
Wednesday, October 20, 2010 23:28
We recently posted about the donation Oakley made to the Chilean miners’. Oakley gave a pair of sunglasses from their Radar line to each miner so that, upon returning to the Earth’s surface and sunlight, they would suffer no retinal damage. But we wanted to know, what makes Oakley’s glasses so remarkable? Why was their [...]

Underground Radar®: Oakley’s Donation to Chilean Miners
Saturday, October 16, 2010 18:45
The story of the Chilean miners is nothing less than terrifying, the story of their rescue nothing less than remarkable. Trapped for 69 days almost half a mile below the Earth’s surface and after a days-long rescue, the men finally saw daylight thanks to a large drill and donations of time and money from various [...]

Germs in 3D: Those Glasses You’re Wearing? You Don’t Want To Know.
Tuesday, October 12, 2010 15:39
As 3D movies become more popular, the use of 3D glasses increases. A recent study on the cleanliness, or lack thereof, of these glasses yielded some interesting conclusions.
“Google Doodle”: John Lennon’s Iconic Specs on the Homepage
Monday, October 11, 2010 15:31
One of the 20th century’s most iconic figures, John Lennon, would have celebrated his 70th birthday on October 9th, 2010. In tribute, Google transformed its homepage into a fluttery, peaceful world set to the song “Imagine.” Lennon’s birthday was remembered worldwide in different ways: A biopic called “Nowhere Boy” debuted last week in the U.S. [...]

Nearsightedness May Soon Be A Thing Of The Past
Monday, September 13, 2010 10:52
Researchers have identified a collection of differences in genes that make people more susceptible to myopia, or nearsightedness. Almost 10% of the world’s population is affected by nearsightedness, and researchers are hopeful that the discovery will lead to earlier detection and ultimately prevention. A treatment may take the form of eye drops or pills and [...]

